A brand is more than a logo, a slogan or an identity. It’s the magic that gives soul to your product or service.
In a cluttered world, being seen is not enough. You must have the right voice – it’s what makes your customer believe you, trust you and connect with you.
Products and services are tempted to be many things. But having the clarity – and courage – to discern who you really are is the strategic discipline that sets you apart, and ultimately defines what you stand for – and if you can cross that threshold, that’s when magic happens.
Working with Superfish has really raised the value, recognition and impact of our brand enormously these past few years of collaboration. They work seamlessly alongside our team and always deliver. For us, that’s been a multi-platform campaign of branding, design, web, social media, photography, video, and more. They’re smart, young, talented and affordable and I would highly recommend them.
Evan Healy